“NCIS” Is the #1 Scripted Program and Delivers More Adult 18-49 Viewers Than “Glee”
“The Good Wife” Delivers Its Largest Audience and Highest Adult 18-49 Rating Since October
The Season Finale of “The Amazing Race” Sprints to a Time Period Win in
Key Demographics
Top CBS programs of the week: #4 NCIS (an average of 17.87m viewers), #6 NCIS: LOS ANGELES (14.16m), #7 60 MINUTES (14.10m), #8 THE MENTALIST (14.00m), #9 CRIMINAL MINDS (12.90m), #11 THE GOOD WIFE (12.38m), #13 SURVIVOR: REDEMPTION ISLAND (10.99m), #15 CSI: CRIME SCENE INVESTIGATION (10.67m), #16 THE BIG BANG THEORY (10.50m), #17 BLUE BLOODS (10.38m), #22 CSI: MIAMI (9.85m), #23 HAWAII FIVE-0 (9.83m), #24 CSI: NY (9.53m), #26 THE AMAZING RACE 18 (8.97m) and #28 CRIMINAL MINDS: SUSPECT BEHAVIOR (8.83m).
CBS placed first for the week in viewers with 10 of the top 20 programs led by NCIS, the #1 scripted program, and THE GOOD WIFE, which delivered its best ratings since October, according to Nielsen live plus same day ratings for the week ending May 8, week 33 of the 2010-2011 television season.
NCIS beat all programming on the competition except “Dancing with the Stars,” “American Idol Thursday” and “American Idol Wednesday.” NCIS was the week’s #1 scripted series in adults 25-54, and tied for #1 in adults 18-49, delivering more adult 18-49 viewers than “Glee” (4.821m vs. 4.820m).
THE GOOD WIFE delivered its largest audience and best adults 18-49 performances since October 2010, while the season finale of THE AMAZING RACE placed first in its two-hour Sunday time period in key demographics.
For the week in viewers, CBS (10.00m) led ABC (9.09m), FOX (8.44m) and NBC (5.73m). Season-to-date: CBS (11.65m) is ahead FOX (9.68m), ABC (8.40m) and NBC (7.10m).
For the week in key demographics, CBS was tied for second in adults 25-54 (3.1/08, with ABC) and averaged 2.2/06 in adults 18-49. Season-to-date, CBS is first in adults 25-54 (3.9/10, tie with FOX) and second in adults 18-49 (2.9/08).
For the week in households, CBS (6.2/10) was ahead of ABC (5.8/10), FOX (4.9/08) and NBC (3.6/06). Season-to-date: CBS (7.1/12) ahead of FOX (5.5/09), ABC (5.2/09) and NBC (4.4/07).
CBS Weekly Highlights:
HOW I MET YOUR MOTHER was up +2% in households (4.2/07 from 4.1/07), +10% in adults 25-54 (3.2/08 from 2.9/08), +12% in adults 18-49 (2.8/08 from 2.5/08), +13% in adults 18-34 (2.6/09 from 2.3/08) and added +280,000 viewers (6.77m from 6.49m, +4%) compared to the previous week.
MAD LOVE was up +4% in adults 25-54 (2.7/06 from 2.6/06), +10% in adults 18-49 (2.2/06 from 2.0/05) and added +180,000 viewers (5.71m from 5.53m, +3%) compared to last week.
NCIS was first in households (11.0/17), viewers (17.87m) and adults 25-54 (5.1/13); it was tied for first in adults 18-49 (3.7/11, with FOX).
THE GOOD WIFE was first in households (8.0/13) and second in viewers (12.38m), adults 25-54 (3.4/08) and adults 18-49 (2.4/06). THE GOOD WIFE posted its best viewers and adults 18-49 deliveries since Oct. 26, 2010. Compared to the last first-run episode (April 12, 2011), THE GOOD WIFE was up +8% in households (from 7.4/12), +10% in adults 25-54 (from 3.1/08), +20% in adults 18-49 (from 2.0/05) and added +1.33m viewers (from 11.05m, +12%).
SURVIVOR: REDEMPTION ISLAND was second in households (6.4/10), viewers (10.99m), adults 25-54 (4.2/11) and adults 18-49 (3.1/09).
CRIMINAL MINDS was second in households (8.0/12), viewers (12.90m), adults 25-54 (4.2/10) and adults 18-49 (3.2/08).
CRIMINAL MINDS: SUSPECT BEHAVIOR was first in households (5.8/09) and viewers (8.83m); it was tied for first in adults 25-54 (3.0/07, with NBC) and second in adults 18-49 (2.2/06).
THE BIG BANG THEORY was second in households (6.5/11), viewers (10.50m), adults 25-54 (4.2/13) and adults 18-49 (3.2/11).
RULES OF ENGAGEMENT was second in households (4.9/08), viewers (7.72m), adults 25-54 (3.0/08) and adults 18-49 (2.2/07).
THE MENTALIST was first in households (8.6/14), viewers (14.00m), adults 25-54 (3.8/09) and adults 18-49 (2.7/07). Compared to last week, THE MENTALIST was up +1% in households (from 8.6/14), +6% in adults 25-54 (from 3.6/09), +4% in adults 18-49 (from 2.6/07) and added +470,000 viewers (from 13.53m, +3%).
— On Friday, CBS was first in households (5.7/10), viewers (8.95m) and adults 25-54 (2.2/06) and tied for first in adults 18-49 (1.4/05, with NBC, ABC and FOX). CBS was first in these measures for the third consecutive week.
FLASHPOINT (P) was first in households (4.5/08) and viewers (6.94m); it was second in adults 25-54 (1.7/06, -0.1 behind FOX). Compared to the season premiere last year (June 4, 2010 at 9PM), FLASHPOINT was up +15% in households (from 3.9/07) and added +870,000 viewers (from 6.07m, +14%).
CSI: NY was first in households (6.0/10), viewers (9.53m), adults 25-54 (2.4/07) and adults 18-49 (1.6/05)-all for the second straight week. Compared to last week, CSI: NY was up +2% in households (from 5.9/10), even in adults 25-54 and added +340,000 viewers (from 9.19m, +4%).
BLUE BLOODS was first in households (6.5/11) and viewers (10.38m); it was tied for first in adults 25-54 (2.4/06, with ABC). Compared to last week, BLUE BLOODS was up +2% in households (from 6.4/11) and added +320,000 viewers (from 10.06m, +3%).
— On Sunday, CBS was first in households (6.2/11), viewers (10.47m), adults 25-54 (3.3/08) and adults 18-49 (2.3/07). CBS was first in households and viewers for the 9th consecutive week and first in adults 25-54 for the 8th time in nine weeks and first in adults 18-49 for the 7th time in nine weeks.
60 MINUTES was first in households (8.6/17), viewers (14.10m), adults 25-54 (3.4/11) and adults 18-49 (2.3/08). 60 MINUTES posted its best deliveries in these measures since March 27, 2011.
THE AMAZING RACE 18 (8:00 PM-10:00 PM) was first in adults 25-54 (3.4/08) and adults 18-49 (2.6/07); it was second in households (5.0/08) and viewers (8.97m, -0.03 behind ABC) with its season finale.
CSI: MIAMI was first in households (6.0/10) and viewers (9.85m); it was second in adults 25-54 (2.8/07) and in adults 18-49 (2.0/05) with its season finale.
NATIONAL NIELSEN SUMMARY – PRIMETIME
Week #33 of 2010-11 Season (ending: 05/08/11)
2010-11
HOUSEHOLDS
Rtg Sh
CBS 6.2 10
NBC 3.6 6
ABC 5.8 10
FOX 4.9 8
VIEWERS
(000)
CBS 10,003
NBC 5,734
ABC 9,094
FOX 8,438
A25-54
Rtg Sh
CBS 3.1 8
NBC 2.3 6
ABC 3.1 8
FOX 3.3 9
A18-49
Rtg Sh
CBS 2.2 6
NBC 2.0 6
ABC 2.5 7
FOX 2.8 8
A18-34
Rtg Sh
CBS 1.4 5
NBC 1.6 5
ABC 1.9 6
FOX 2.2 8
NATIONAL NIELSEN SUMMARY – PRIMETIME
SEASON-TO-DATE RATINGS REPORT (09/20/10-05/08/11)
2010-11
HOUSEHOLDS
Rtg Sh
CBS 7.1 12
NBC 4.4 7
ABC 5.2 9
FOX 5.5 9
VIEWERS
(000)
CBS 11,652
NBC 7,102
ABC 8,402
FOX 9,682
A25-54
Rtg Sh
CBS 3.9 10
NBC 2.8 7
ABC 3.0 8
FOX 3.9 10
A18-49
Rtg Sh
CBS 2.9 8
NBC 2.3 7
ABC 2.4 7
FOX 3.5 10
A18-34
Rtg Sh
CBS 1.9 6
NBC 1.9 6
ABC 1.9 6
FOX 3.0 10
(source: CBS)
