World Series drives FOX to Two straight primetime Wins


 The 9th inning comeback win by the Texas Rangers over the St. Louis Cardinals in Game Two of the World Series resulted in an increase in television ratings from Game One and from last year. Game Two of the 2011 World Series generated an 8.9 U.S. household rating, which is +5% versus last year’s Game Two (8.5).

Game Two drove FOX to another primetime win as the highest rated network on television. It also marked the best Thursday night on FOX since an episode of American Idol in May.

Through two games, the 2011 World Series is averaging an 8.8 U.S. household rating, which is +1% versus last year’s average of 8.7, despite a dramatic difference in the size of the National League market. Texas’s opponent last year, the San Francisco Giants hailed from a market (2.52 million TV homes) that is more than twice the size of this year’s National League pennant winner, St. Louis (1.25 million homes).

Last night’s game continued the trend of dramatic Postseason games this year marking the 12th one-run game of the Postseason*, tying the record set in 1995 and equaled in 1997 and 2003.

(source: FOX)