SiriusXM Repeats Its Client Showcase For Advertising Week
Advertising Week New York kicks off Monday, and for the second consecutive year SiriusXM Media is hosting an event that it says will explore "the growing power and influence of audio across media, culture and advertising."
September Job Cuts Fall With Hiring Plans Up, Says Challenger
Third quarter layoff plans totaled 129,591, down 43% from the 226,242 layoff plans in Q2 2026, and down 36% from the 202,118 layoff plans announced in the same quarter of last year.
That's the latest jobs look courtesy of Chicago-based Challenger Gray & Christmas.
XR Gets Political With Kinetiq Partnership
Advertising operations platform XR (Extreme Reach) and political advertising intelligence platform Kinetiq Political Insights have forged an integration initiative designed to help political advertisers across the U.S. "make faster, more informed media, market, and messaging decisions during the mid-term campaign cycle."
At Forecast 2027, A Lifetime Leadership Honor For NBCU’s Local Head
Valari Staab, the Chairman of NBCUniversal Local who oversees both NBC and Telemundo-branded owned stations and the NBC Sports Regional Networks, has been selected as the recipient of the 2026 RBR+TVBR Lifetime Leadership Award. She'll receive it at Forecast 2027 on November 12 in New York.
Gray Media COO: Television Co-Chair At Forecast 2027
Gray Media Chief Operating Officer Sandy Breland will serve as Television Co-Chair of Forecast 2027, which has an agenda that keeps growing by the week. Now in its 24th year, the annual broadcast and finance leadership summit will be presented on November 12 at the Harvard Club of New York.
The ‘3Ps’ of a Powerful Presentation Opening
"Do not start a presentation with your name." That's a key bit of advice from public speaking expert Rosemary Ravinal. Instead, she advises, "Start with a preview, a promise and a plan for what’s in it for them." She explains this philosophy in a freshly penned column.
Roku TV Data Integrates With Horizon Media Offering
It's a move that provides advertisers with a more complete view of how audiences move across streaming and other channels. And, it sees a data integration agreement come to fruition for Roku and Horizon Media.
Advertisers Moving Ahead With Live Sports Streaming Investments
Newly research research from Premion and Advertiser Perceptions demonstrates that as sports viewing shifts across screens, advertisers are increasingly following those fans to streaming TV. The result? "Big Tech" is pocketing from marketers and consumers alike as it delivers big ticket play-by-play on a near-exclusive basis.
Americans Value Press Freedom But Differ on Limits
Some 73% of respondents in a newly released Pew-Knight Initiative study said press freedom is extremely or very important to the well-being of society. However, when asked to prioritize press freedom or accuracy, 53% said preventing inaccurate reporting is more important — even if it limits press freedom.
Nielsen Shifts From Weekly To Daily Data For ‘SCR’ Offering
The nation's dominant audience measurement and data company for broadcast media has made updates to its "Streaming Content Ratings" product, a move it says "accelerates data deliveries" from a once-weekly reporting cadence to a daily offering.
Hub: Younger Fans Are Watching More Sports Than Ever
Sports viewership is up, and it's rising fastest among younger fans. Hub Entertainment Research's latest wave of “Evolution of Sports – What’s the Score?” has all of the details.
North American Ad Trends To Overcome Any U.S.-Canada Trade Worries
With the Trump Administration and Canada's PM, Mark Carney, dancing a tariff tango, some may wonder if the resulting effects will include, to some extent, a pullback on advertising commitments across North America. Not at all, a newly released global ad forecast from Madison & Wall shows.
Sponsored Chat Advertising Added To Comscore Capabilities
New capabilities from Comscore AI Intelligence have been brought to market, and the company seeking to provide consumer data and consumption insights believes this can offer brands and publishers the ability to measure sponsored chat-based advertising and establish its impact on digital traffic, engagement, and consumer behavior.
At Forecast 2027, You’ll Get Clear a View Of D.C. From NYC
Consolidation, public interest, enforcement priorities, and advertising regulations are all among the policy fights that will shape the industry's 2027. The people steering those fights for the NAB, FOX, and Salem Media are bringing the inside view to New York City at Forecast 2027.
Digital Dollars Reach 40% Of Media Revenue In Canada
In the coming years, media historians may look back at 2025 as the year Canadian radio and television growth prospects permanently fell behind those of online services. A newly released report from the CRTC offers the clearest illustration yet of just how broadcast media's challenges now stretch to digital encroachment.














