Rosemary Ravinal

Five steps to Boost Your Executive Presence Online

PR expert and public speaking coach Rosemary Ravinal once asked herself the following question: If the term “executive presence” is a measure of desirability on a dating site based on a static image, does that lessen the importance of those qualities in the business world? To satisfy her curiosity, Ravinal consulted a few friends at recruiting firms.

TechFreedom Head Questions FTC Authority On Non-Competes

“No one can seriously expect this Supreme Court to uphold the FTCʼs interpretation,” says Berin Szóka, President of the nonprofit, nonpartisan technology policy think tank. “The FTC may lose not only under modern textualist analysis and the major questions doctrine, but also because its reading of the statute assumes that Congress delegated vast lawmaking powers to the FTC without clear limiting principles."

Study: Workers Don’t Want to Be Fully Remote

In an age where people in broadcast media, depending on their roles, can work from anywhere there is an internet connection, Resume Builder has uncovered an intriguing desire among those in the overall workforce: they want a hybrid work environment, at the very least.

‘Real World’ Media Events Flourish In GenAI Times

GenAI and game engines are transforming content creation and production in the TV industry, Yet, activism is also growing in the media sector, with the industry facing pressure from activist shareholders and writers’ strikes protesting streaming royalties and new technologies. These are some of the key findings in Arthur D. Little’s State Of The Media Market 2024 report, an annual analysis of the global trends impacting the media, sports, and entertainment sectors.
Rosemary Ravinal

Use This Power Phrase to Unlock Understanding

The right words carefully chosen and said at the right time can make a world of difference when you want to make meaningful connections, says public speaking coach Rosemary Ravinal. "Certain phrases have immense power to influence others, diffuse tension, and open lines of honest communication," she says.

The Nation’s Foreign-Born Portrait

From 2010 to 2022, the nation’s foreign-born population increased by 15.6%. That's the topline finding from a new Census Bureau report that could greatly benefit broadcast radio and television station owners, given the long-term opportunities from targeting multicultural consumers.

‘One Television Year in the World,’ At A Glance

In 2023, on average and based on the aggregation of the consumption in 86 countries in the world, viewers devoted an average of 2 hours 21 minutes per day to television. That's according to France's "Glance" Global Audience & Content Evolution Report courtesy of Médiamétrie.

Building a Strong Brand Through Authentic Advocacy

Without inspiration, employee advocacy can feel like giving a bland speech on an assigned topic, says guest Media Information Bureau columnist Kelsey Taylor. The Austin-based millennial argues in this essay that authenticity and originality should be the foundation of promoting your organization and generating exposure for it. "Without a sincere spokesman or exciting content, employee engagement is hardly convincing," she argues.

A Personalized Entertainment Dash: What UK Drivers Want

Xperi Inc.'s DTS unit recently distributed a report that details how in-car entertainment is of "the utmost importance" for 67% of adults — a number that soars to 84% for those aged 17-44. Don't fret, America. The survey was conducted in the United Kingdom. Nevertheless, the findings are telling.

Black Gen Z TV Consumption: A Strong Story

Freshly released highlights of a 2023 Horowitz Research survey of African American consumers that are between the ages of 12 and 27 reaffirm decade-long trends that demonstrate how this segment of American viewers overindex on watching TV content.

Password Sharing: SVOD’s Struggle

Newly released findings from M/A/R/C Research's Horowitz arm shows that one-third of U.S. TV content viewers either borrow log-in credentials or share the costs of at least one streaming service they can access.
Rosemary Ravinal

What to Answer When You Don’t Know the Answer

Prepare for the unexpected and respond with grace and aplomb with some words of advice courtesy of veteran public relations professional and public speaking expert Rosemary Ravinal. They could help you answer difficult or off-topic questions while safeguarding your credibility.

Broadcast News Brand Loyalty? Two ‘Big Four’ Networks Rule

A survey of more than 95,000 consumers between the ages of 16 and 65 from across the U.S. has yielded fresh insights into brand loyalty as it pertains to select news programming — potentially potent data as the 2024 political advertising season heats up. It presents good news for NBC and ABC.

WARC: Big Tech Quartet To Get More Than Half Of All Ad Dollars

With global advertising spend forecast to top $1 trillion for the first time this year, WARC Media examines platform power in the era of AI, the current state of linear TV, the future of attention measurement, and the growth of in-game advertising in its just-released The Future of Media 2024 report.
Rosemary Ravinal

Timeless Quotes to Motivate Your Speaking

How will AI affect the ability of people to communicate on a human level? It's a question public speaking coach and veteran public relations executive Rosemary Ravinal tackles by offering some her favorite quotes. They provide insights, she says, into the essence of public speaking and its role as the foundation of leadership.